Marketing Strategy and Competitive Positioning
By :"Graham J. Hooley","Nigel Piercy","Brigitte Nicoulaud"
Published on 2008 by Pearson Education
Category :"Business & Economics"
Thoroughly updated with new examples and the latest research findings, this new edition also boasts updates case studies in each chapter, taken from recent editions of the Financial Times, that illustrate the practical implications of the issues raised.
Lenght : 614
Language : en
This Book was ranked 27 by Google Books for keyword the restoration of otto laird
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